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Trends in Digital Gaming

Published on December 24, 2012, by in Gaming.

Digital Gaming is transforming at a tremendous pace. It is difficult for developers to come up with fixed formulae of success. Games are being developed for various digital spaces (online, mobile, consoles, tablets), opening multi-dimensional opportunities for developers. Research firm Ovum predicts that the digital gaming market, which comprises of online games played on the PC, console, or Smartphone, will double over the next five years to $53 billion. Statistics from Entertainment Software Association (Fig. 1) show the popularity of the gaming genres irrespective of the platform. Fig.1   Popular Trends in Gaming The gaming industry is popularly divided between two business models. 1) Free-to-Play Free-to-play (F2P) are games available free of cost for download/play on social media or mobile. The model was introduced in the form of multiplayer online games and helped to fight piracy. F2P further branched out to the Freemium model. Freemium model allows the player to avail and

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Colors: Importance in Visual Communication

Published on November 21, 2012, by in Graphics.

“……..Why do two colors, put one next to the other, sing? Can one really explain this? No. Just as one can never learn how to paint……” – Pablo Picasso The beautiful world around us is filled with colors. Without color all things around us would have been pale and lifeless. Color is one of the most important elements of a composition, be it painting, photography, film or 3D rendering. Color plays a critical role in our everyday life. Color can sway thinking, change actions, and cause reactions. Color can attract any individual’s attention or change their mood. It can cause irritation or soothe your eyes. Artists, over the years, have used color purposefully to attract attention to their piece of art. The utilization of color is one of the most effective means of creating impact in images. However, to use color effectively, one must understand a little about color. Artists,

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Portfolio Management: How to develop your portfolio?

Published on November 5, 2012, by in Animation.

This article is aimed towards beginners but existing professionals can find these tips useful too. Showreel has been a topic of discussion for a long time. People struggle to put their work together for that presentation, which will help them to get an interview call. I look at an interview process as the result of Preparation, Compilation and Presentation. Preparation When it comes to preparation, the prospective employee must be thoroughly prepared. Pitching in studios with a common showreel is not a good idea; the showreel must be studio specific;. A few things that you should find out about a studio before compiling your Final works: What is their portfolio? What they are looking for? How do they expect to see the work (which format)? If possible, a reference in the studio. Most of this information is already available on a studio’s website. Compilation Compilation is all about the selection.

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A realistic approach to build your career in the animation industry

Published on October 30, 2012, by in Animation.

India’s animation industry has immense potential to grow and it is estimated to grow to USD 2.9 billion by 2015 from the present USD 1.8 billion, according to NASSCOM. With this growth in demand, it is very important to supply the same quality and quantity of professionals to the industry. There are about 300+ animation and 40+ VFX companies in India and the numbers are growing. But the question is: Are we really building talent to meet industry standards? Here are some points which will help you understand where you stand and what you still need to achieve: Money v/s Passion: Though we all work with the intention of earning money, before getting into this field, please figure out your passion quotient. Do not let the opportunities decide what you want/ need to do; let your internal passion and talent decide what you will do in this industry. Timeframe: If

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Medical Animation: A growing industry

Published on October 8, 2012, by in Animation.

In my previous article, I had covered in brief various industries other than main stream media and entertainment that extensively use 3D animation. In this article, I will discuss the medical animation industry the role of 3D animation in real world medical simulations. Medical animation helps a doctor to explain to his patients how things work inside the human body, and how the suggested procedure would help him/her to treat the cause of ailment. This also helps the doctors reduce the patients’ anxiety levels and address their fears. For example, if a doctor need to explain a disease like cancer, he would normally put it as “Cancer is a  term for diseases in which abnormal cells divide without control and can invade nearby tissues. Cancer cells can also spread to other parts of the body through the blood and lymph systems which can prove fatal”. However, by watching the below animated

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Does budget matter in film making

Published on September 28, 2012, by in Animation.

Movies can transport viewers to distant or imaginary places, where they can be transformed by great storytelling. Whenever we watch a film, we call it a hit or a flop based on its entertainment value. But the most critical factor on which these two terms depend is the budget and the profit earned by the film.  Films can therefore be categorized into low budget or big budget flicks. Every film maker wants to show his creativity to the audience on a 70 mm screen, but the bigger objective is profits, After all, this is a business and business means getting good returns on your investment. A high budget film like Titanic, Jurassic Park, Avatar, The Avengers etc not only entertained viewers, but also generated good returns at the box office because of its story, content, star cast, etc. But some big budget films didn’t do well despite great marketing like

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Down the rabbit hole!

Published on September 21, 2012, by in Graphics.

Most people think of superheroes when they think of Comics & Graphic Novels. But in fact, there are several other genres for fans to enjoy such as horror, humor, romance, childrens’, science fiction, fantasy, action/adventure, alternative/esoteric, manga, and adult comics. This graphic cult has many followers. Some are in love with the characters; some with the artwork. Some people enjoy listening to a story told through pictures. While the simplicity of comics is universal, the artwork herein can vary according to the countries they were created in. While the comic industries in Japan, Europe and the US are well established, it is still nascent in markets like the Middle East & India. The style of Artworks in Graphic novels and comics can be broadly divided into the following groups. American Style Regarded the forefathers of the industry, the American style is hugely popular and accepted worldwide as a form of

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Hand held gaming devices

Published on September 10, 2012, by in Gaming.

Gaming is not only restricted to children these days but has covered wider spectrum of audience. Games are available on Consoles, phones, personal computers, internet and even on TV. In my previous articles, I had discussed about the various types of games that make up this industry. In this post, I will be discussing hand held gaming devices. Category Currently, hand held games can be put into two categories – touch based and Handheld console games. Touch based games (casual games) Touch based games are casual in nature & targeted at casual gamers. These games have very little learning curve and can be mastered by anyone in a very short period of time. Such games are specifically designed for smart phones and tablets and provide entertainment on the go. Touch-based games have comparatively lighter graphics with rich and attractive color art, short storyline, quicker feedback & overall engaging game play.

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Motion Graphics

Published on September 7, 2012, by in Animation.

Motion Graphics is the art of graphic design within the context of visuals such as film, video or computer animation. We see motion graphics at work in the typography and graphics used in film titles, or the spinning, three-dimensional logo at the end of a TV commercial. If you watch much TV or see many films, you will have noticed that the graphics, the typography, and the visual effects within these mediums have become much more elaborate and sophisticated. This improvement is largely due to technological advancements.   A typical Motion Graphics Designer is a person trained in graphic design who has learned to integrate the elements of time, sound and space into his/her existing skill-set of design knowledge. To become a Motion Graphics Artist, you need skills in graphic designing, basic interactivity, 2D & 3D Animation and visual effects. You can start by taking an animation or art-related course

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Animation Industry

Published on September 4, 2012, by in Animation.

Remember how, as a child, we used to spend our evenings watching cartoons –applauding Spiderman or Power Rangers beating up the bad guys or laughing heartily at Tom & Jerry’s antics. When I was growing up, I always wanted to create a cartoon movie of my own. I often dreamt of creating my characters, designing their look & cooking up my own super-hit series. Animation is nothing but putting life in a character. In the simplest terms, it refers to making a character move as per a designated set of instructions.  But, did you know the character or cartoon in itself does not ‘move’? Surprising, isn’t it? But, animation is actually your vision playing tricks on you in a way- it gives an impression that an object is moving by rapid display of sequence of events. You can do a lot more with animation and graphic designing other than just

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