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Lucrative life in animation and VFX industry

Published on November 5, 2014, by in Animation, Gaming, VFX.

Animation is bringing inanimate objects and images to life for the purpose of providing wholesome entertainment. The global animation and VFX industry is estimated to reach 55.9 billion by 2015*. This means that people are beginning to appreciate the efforts put in by animators and production houses to create entertaining movies. Production houses like Walt Disney Productions, Pixar Ltd, Warner Bros and DreamWorks Animation, etc have pumped in millions to make these movies as they see a potential in the market. Movies like Gravity, Troy, World War Z, Lord of the Rings, Harry Potter series etc and television series like Games of Thrones, Walking Dead and many others have made effective use of VFX to make believable scenes and characters, resulting in awards and accolades. This emphasises the importance of technology to make a successful product. So what does the combination the animation and VFX industry provide enthusiasts and aspiring



Augmented Reality: Vision Redefined

Published on January 3, 2013, by in Animation.

The purpose of using Augmented Reality (AR) is to add information and meaning to a real object or place. It all started with the basic concept of superimposing an object or layer over another layer or object. It is nothing but an artificial view of a live feed composited in real time with some relevant overlaying information. For the past few decades, more so in the last 5-6 years, with the development of Smart Phones, this artificial view of the physical world – ’Augmented Reality’ has come out from the scientist’s lab and is gradually becoming a part of our daily life. People’s quest for seeing something more than what they can experience in real life led Morton L. Heilig, a film-maker, to design the first virtual reality experience in the 60’s. He patented a machine called Sensorama in 1961. For his research and inventions in this space he is


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