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A realistic approach to build your career in the animation industry

Published on October 30, 2012, by in Animation.

India’s animation industry has immense potential to grow and it is estimated to grow to USD 2.9 billion by 2015 from the present USD 1.8 billion, according to NASSCOM. With this growth in demand, it is very important to supply the same quality and quantity of professionals to the industry. There are about 300+ animation and 40+ VFX companies in India and the numbers are growing. But the question is: Are we really building talent to meet industry standards? Here are some points which will help you understand where you stand and what you still need to achieve: Money v/s Passion: Though we all work with the intention of earning money, before getting into this field, please figure out your passion quotient. Do not let the opportunities decide what you want/ need to do; let your internal passion and talent decide what you will do in this industry. Timeframe: If

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Medical Animation: A growing industry

Published on October 8, 2012, by in Animation.

In my previous article, I had covered in brief various industries other than main stream media and entertainment that extensively use 3D animation. In this article, I will discuss the medical animation industry the role of 3D animation in real world medical simulations. Medical animation helps a doctor to explain to his patients how things work inside the human body, and how the suggested procedure would help him/her to treat the cause of ailment. This also helps the doctors reduce the patients’ anxiety levels and address their fears. For example, if a doctor need to explain a disease like cancer, he would normally put it as “Cancer is a  term for diseases in which abnormal cells divide without control and can invade nearby tissues. Cancer cells can also spread to other parts of the body through the blood and lymph systems which can prove fatal”. However, by watching the below animated

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